Gator, a controversial software company which produces pop-up software that installs itself on people's PCs and can be difficult to remove, has renamed itself Claria because of the negativity associated with the name Gator. Gator, which runs pop-up ads on personal computers once the software is downloaded, apparently wants to be considered an adware company instead of a spyware company. There are numerous lawsuits pending against the company. Many spyware removal tools include tips and tools for removing Gator's software.
