E Ink has announced E Ink Carta, the latest version of its electronic ink display technology. E Ink says Carta sets a new standard as the whitest and highest contrast ratio display in the industry. It provides a 50 percent improvement in contrast ratio and over 20 percent improvement in reflectance over the previous version. Amazon selected the Carta display for its recently unveiled Kindle Paperwhite eReader
Giovanni Mancini, director of product management for E Ink Holdings, said in a statement, "The Carta display technology is a testament to E Ink's continued innovation and leadership in ePaper and electronic ink displays. E Ink has always enjoyed a close working relation with its customers. The launch of Carta reaffirms our belief in the future of the ePaper market and we believe it will herald a new standard in ePaper displays."
Photo: E Ink