Microsoft's Bing Grabs 12.7% of Search Marketshare

Posted on July 14, 2010

The BBC is reporting that research from ComScore indicates Bing has grapped as much as 12.7% of the search market. Microsoft just launch Bing a year ago. The study also found that Google has 62.6% and Yahoo has 18.9%.

Satya Nadello of Microsoft's online division told BBC News they are in it to win. Nadello said, "We have barely gotten into double digits but we want this to grow into a significant business for Microsoft. It is a huge market where there is a significant profit pool that can be achieved. But we definitely wouldn't be in it if we were not going to play to win."

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