Use of Longer Search Queries Climbs in August 2011

Posted on September 20, 2011

Data from Experian Hitwise shows that short search queries of just one or two words are the most frequent types of search engine queries. However, longer search queries are climbing. Search queries average five to eight words or more increase by 3% from July 2011 to August 2011. One word searches make up over 26% of all searches. That means over 73% of all searches involve two or more words. Very long search queries using eight or more words make up just over 3% of all search queries.

August 2011 Search Query Data

Source: Experian Hitwise

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